Collection: CHAMPION W

Champion is an iconic sportswear brand founded in 1919 in the United States. A pioneer in textile innovation, it has established itself as a reference thanks to its timeless designs and superior quality.

One of its greatest innovations is Reverse Weave, a technology patented in the 1950s. This unique horizontal weaving process prevents garments from shrinking in the wash while ensuring exceptional durability. Adopted by athletes, universities, and streetwear enthusiasts, Reverse Weave has become a symbol of Champion’s expertise, combining comfort and resilience.